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The New Socialism: Content owners’ undoing? Panel at OMMA Global

The New Socialism: Content Owners’ Undoing?

Andrew Heyward, Senior Advisor, Marketspace LLC
Panelists

Neil Ashe, President, CBS Interactive
Ben Edwards, Publisher, Economist.com
Eric Hippeau, CEO, The Huffington Post
Martin Nisenholtz, SVP, Digital Operations, The New York Times Company
James Pitaro, VP and Head of Media, Yahoo! Inc.
Neil Ashe CBS Interactive
Bed Edwards Economist.com:
Clients value the quality of economist subscribers
Eric Hippeau Huffington Post
What are you uniquely delivering to the marketplace?

Martin Nisenholtz NYT.com:
  • NYT mistakes: missed the whole Search business, shut down New York Today
  • Sustain properties as destinations: Yahoo FinanceFocus needs to be on audience experience, reaffirmed commitment to stay fee-free
  • Dual revenue streams is the way to make these businesses work: advertisers and subscribers
About Suzanne McDonald

Former Boston Globe journalist, New Media Education Expert, founder of Designated Editor: Teaching individuals, educators & companies how to create influential interactions & eliminate social media insanity.

Comments

  1. Got Clicks, Need Conversion? Optimizing the Full Click – from the Banner Ad, to Landing Page to Conversion with Omniture at OMMA Global

    Got Clicks. Need Conversion?

  2. Andrew Heyward is a great guy I listened couple times to his speach and always was very interesting

  3. Suzanne of Designated Editor says:

    Thanks for backing us up with that comment! we try to cover the best speakers, not just the ones trying to sell something.

    Thanks much, Suzanne

  4. Cool,

    Keep up the good work,

    Thanks

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