Andrew Connelly, Director of Business Development, Glogster
“Using Twitter for Product Changes and Customer Service: An Applied Case Study Using Glogster”
at the Cool Twitter Conference Boston
Glog = an online Multimedia poster
Glogster promotes freedom of expression online
Edu.glogster.com: geared toward teachers, in a controlled environment
Profile: Teens, 85% female, loyal, artistic, demanding
How Glogster’s using Twitter
- Follow-up on negative tweets
- Customer service: Glogsters clients are more likely to send a tweet than to email or call
- Set up “G-lab” to evoke involvement in product development
- Many Glog originators also into tweets: Glogster responds w praise and offers tips and tricks, share w friends
- Develop tools based on feedback: Glogster is YOURS, show how much we care
About Suzanne McDonald
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You’re so welcome! Thanks for taking the time to comment. Please consider subscribing via an RSS feed. -Suzanne
Glad to know I’m reaching my readability goal! Thanks so much for taking the time to comment, Suzanne
Hi webmaster, commenters and everybody else !!! The blog was absolutely fantastic! Lots of great information and inspiration, both of which we all need!b Keep ’em coming… you all do such a great job at such Concepts… can’t tell you how much I, for one appreciate all you do!
Hi,
thanks so much for your fond greetings and kind comments! I have to apologize for the delay in getting more great stuff up: lots from SXSW, SES, still more from OMMA Behavioral. Getting backed up with client work, currently designing a community to support an iPhone app, interesting stuff!
Thanks again, Suzanne
Great blog, just looking around some blogs, seems a pretty nice platform you are using. I’m currently using WordPress for a few of my sites but looking to change one of them over to a platform similar to yours as a trial run. Anything in particular you would recommend about it?
Hi and thanks so much! I’m on a GoDaddy platform right now, but you just reminded me to check in with the developer guys again about migrating to WordPress. NOT happy with GoDaddy … not AT ALL mobile-friendly; the customer service said they don’t plan to be. My reply: That’s a hazardous business decision.
What’s driving your switch from WordPress? Don’t hear that too often.
Thanks for asking and keep us posted!
Suzanne
Hi and thanks for taking the time comment! If you’re interested in more Bob Fine, Cool Twitter Conference organizer, is on Twitter.
-Suzanne