We’re learning a lot covering all these conferences! In addition to sharing highlights with you here, Suzanne digests it all into guest posts, which are an effective technique for increasing your reach.

In this case, Suzanne left a comment on a post at Search Engine People and was invited to write a guest post. According to Search Engine People’s site, the firm is Canada’s largest and most trusted Internet marketing company: “Our team of over 40 seasoned experts is the trusted choice for over 300 clients worldwide, including many of Canada’s top brands.”