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Designated Editor Founder Wins 2017 Top 10 Groundbreakers Award

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Newport Life Magazine announces 2017 Top 10 Groundbreakers winners, including Designated Editor founder

Suzanne McDonald was one of the Newport County residents who won the magazine’s Top 10 Groundbreakers award.

The Groundbreakers award is given to individuals in Newport County, Rhode Island who have made a positive impact in their field. The categories for Groundbreakers are Community Leader, Educator, Professional, and Volunteer and the awards are nomination-based.

Suzanne earned the Groundbreakers award for the professional category.

Suzanne McDonald broke new ground by founding and continuing to grow the only area organization focused on educating professionals, at no cost, about the newest digital marketing tools and techniques to increase their business and, thereby, provide businesses needing marketing with a better informed, skilled cadre of digital marketers and improve the local economy. It’s especially helpful for small businesses that do not have funds to employ an in-house or contract digital marketer.

View the full nomination details here.

2017 Top 10 Groundbreakers Newport County RI

Suzanne McDonald, a revolutionary in the Social Media universe, started her company, Designated Editor, with the express purpose of educating clients on EVERY aspect of social media from Google+ and WordPress to blogger outreach/strategy to fully integrated marketing – and to do it affordably and so thoroughly that she would become the leading purveyor of social media expertise in New England. McDonald’s “techie” forum, in Newport Rhode Island, has a waiting list. Her business has doubled each year since she began.

In addition to Designated Editor, Suzanne now runs Angles & Insights and Newport Interactive Marketers, a network for digital marketers in New England.

Newport Life Magazine is the only lifestyle magazine dedicated to Newport County. Since 1993, it has showcased all that is unique about the City-by-the-Sea, from its people and places to its events, history and of course its distinctive lifestyle. Newport Life Magazine strives to educate its readers about Newport County’s distinctive history, as well as the remarkable events that occur today.

Suzanne McDonald discusses social media, women in business on the Dr. Pat Show

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The Dr. Pat Show

Dr. Pat discusses social media and being a woman in business with President of Designated Editor Suzanne McDonald.

 

 

Are women too reluctant to seek deserved recognition?

Dr. Pat Baccili hosts an online radio talk show which focuses on positive transformation. Dr. Pat is a “coach, teacher, adviser, inspirational speaker, consultant, and internationally acclaimed radio personality,” and won the 2013 Stevie Award Winner for Women Helping Women in Business and Management Team of the Year. Through the Dr. Pat Show and her consultations she encourages others to rid their lives of the “Crust” that holds them back and instead push themselves to do what they would want to achieve if they were not afraid to fail.

President of Designated Editor Suzanne McDonald sat down with her to talk about many topics, including what it’s like to be women in innovative fields, like social media and internet radio. As two Stevie Award Winners, they discussed how it feels to be recognized as innovators in their fields.

Dr. Pat said, “Passion and purpose come before all the awards and the accolades,” and that women tend to not see what they’re doing as “award-worthy.” She laughed that she even feels too busy for awards. “Does that take more than five minutes?” she joked.

McDonald agreed that “This is one of the failings of many women. We’re very humble about what we do – it’s just what we do.”

Dr. Pat asked McDonald what makes Designated Editor different from other technology companies, and she answered that she doesn’t see herself as a technology person, but first and foremost as a communicator.

When asked what McDonald’s personal message is, she replied, “Give yourself time to develop a vision and think about what you want that reality to be in your future, or to help other people, and keep that at the forefront of what you do.”

McDonald showed she’s taken her own advice when she described her own work, including the TickSmart campaign that gained much traction online with the help of four student interns and two other social media experts and included the viral video, Ticknado, and Newport Interactive Marketers, a series of events and guest speakers she organizes that teaches and discusses innovative and effective ways of using social media.

Listen to the podcast for more insights on social media, including how busy people can benefit from it most.
 
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What do you think about this podcast and what was discussed? Let us know in the comments!

 
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