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About Designated Editor

Integrating journalism, SEO, social media & more

Winner of the 2014 International Business Award — ‘Internet / New Media Company of the Year’ — Designated Editor teaches individuals, educators & companies how to create influential interactions & eliminate social media insanity via customized courses & strategic consulting.


Designated Editor adapts journalism and mass communications tenets to internet marketing: leveraging tactics and platforms like SEO, social media, blogs, mobile, public relations, and community development & management.


Comprising former Boston Globe newspaper editors and writers, Designated Editor boosts businesses’, nonprofits’, and organizations’ communication with clear, concise, compelling messaging.


Internet marketing today requires a holistic approach that integrates, or at least considers

  • Website content and messaging
  • Blog strategy and themes
  • Social media integration
  • Email and off-site outreach
  • Mobile potential and compatibility
  • Online community and user-generated content


Not just journalists or copywriters or SEOs but educators

Our clients realize our currency is theirs to leverage: discerning online strategies that bring optimal opportunities for ROI. We guide the conversations brands must have with their customers. We help you serve the folks who have the problems you can solve.


With a keen content perspective, across all media and beyond, the DE team helps

  • Gain the trust of real, wallet-carrying people
  • Reinforce your brand’s credibility
  • Share your expertise without intimidating the people you’re trying to help.


How can the Designated Editor team best help you? Let’s find out together, email Sue(at)DesignatedEditor.com

See what you’ve missed in SEO, social media, blog & mobile: Visit Designated Editor’s blog