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Social Media and Events: Tips, Tools, Tactics for Planners

A brave gathering of Rhode Islanders forsaked (correctly) forecasted torrential rain for The Hive’s Lunch & Learn. Attendees spanned from professionals working at a hotel to regular folks organizing community events who wanted to know how Social Media works best with events from increasing awareness to driving event attendance.

Do see the Slideshare deck above for strategies and tactics to boost engagement with limited time and restricted resources and how it all fits together: promoting your campaigns and events using channels like Facebook, LinkedIn, Pinterest, Twitter, Instagram, plus time-saving tools like Hootsuite, Eventbrite, SEO, and more.

Meanwhile, if you’re looking for co-working space or offices within a supportive community of entrepreneurs, check out The Hive.

About the speaker

Suzanne McDonald, CEO, Designated Editor

Suzanne McDonald, CEO, Designated Editor

Winner of the 2014 International Business Award — ‘Internet / New Media Company of the Year’ — Designated Editor teaches individuals, educators & companies how to create influential interactions & eliminate social media insanity via customized courses & strategic consulting.

Former Boston Globe journalist Suzanne McDonald founded Designated Editor in 2008 along with Newport Interactive Marketers 1,000-strong networking-learning group.

Suzanne is currently developing URI’s first Social Media Certificate curriculum and has launched and taught Social Media Strategies at URI and Event Planning and New Media at Framingham State University.

She also led URI’s TickSmart Social Media team of interns to win Best Viral Video at the Strategic Video Awards.

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About Suzanne McDonald

Former Boston Globe journalist, New Media Education Expert, founder of Designated Editor: Teaching individuals, educators & companies how to create influential interactions & eliminate social media insanity.

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